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Day: January 4, 2021

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Day: January 4, 2021

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How to Determine ROI on Your Marketing Efforts

When you start a business, you instantly become a marketing expert, coordinator, and analyst. It's up to you and your team to track trends, look

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Cleveland, Ohio, United States
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accordingtobrittney

Content Writer and Social Media Strategist👸🏾✨
Blogger 🎀 #Cleveland 🌃
Let’s chat! 👇🏾

One of my favorite compliments I get from my clien

One of my favorite compliments I get from my clients is that they enjoy my friendly and encouraging personality!

Everyone has their own voice online and in business.

When I craft my messaging, my goal is to be your biz bestie. I want my audience to feel like they can trust me and that we can kill it together!

Everyone has their own voice and messaging. Do you feel like you want to develop your voice more to reach your audience?

I'm offering a new service for entrepreneurs who have established social media channels that would like proven strategies to help them grow and generate leads through social medial.

You will receive a one-hour strategy call with me plus a customized strategy with actual action steps.

Want to learn more? Send me a DM and let's talk!

#femaleentreprenuer #futureceo #womenbusiness #socialmediagurus
#entrepreneurship #fempreneur #mompreneur #femaleboss #businesscoach #blackpreneur
#consistencyiskey #ceoofmylife #bossquotes #sixfigurechick #buildinganempire

What do successful entrepreneurs do and how can we

What do successful entrepreneurs do and how can we do it too?!

As a social media manager, I get to see the back-end of my client's businesses and I see what makes them grow!

I notice that entrepreneurs who see success in their business do things in a way that we can all learn from. So, here's what I've learned:

💡 Thought Leadership - Successful entrepreneurs focus on being authority figures in their industry. They are not just tips and value, they share ideologies, inspire, and make people think differently.

📈 Think Strategically - Strategy is so important in business. Without a strategy, you're just winging it. If you want to be successful, you have to start looking at every part of your business strategically from operations to marketing to sales and so on.

🤝 Delegate - You've probably heard of the term "Zone of Genius." Successful entrepreneurs know where that zone is for them and they delegate the rest. If your zone is coaching, then why are you scheduling appointments and writing your own content?

Which one of these 3 things do you want to focus on in 2021, so you can have more success?

#femaleentreprenuer #futureceo #womenbusiness #socialmediagurus
#entrepreneurship #fempreneur #mompreneur #femaleboss #businesscoach #blackpreneur
#consistencyiskey #ceoofmylife #bossquotes #sixfigurechick #buildinganempire

Who has time to waste on ineffective marketing? Wh

Who has time to waste on ineffective marketing? When you're a small business owner, time is valuable. Every moment you spend on your business needs to have a return.

As a small business owner, you want to be able to see where your efforts are going. And when it comes to social media, you aren't always seeing it...

This is one of the main reasons, we shifted our focus from creating content solely focused on engagement and instead began focusing on LEADS.

Leads are much easier to measure. They have a greater impact on your business. Plus, your engagement and follow rate doesn't matter! You can get social media leads without having a big following or a lot of engagement.

In fact, we've seen a steady flow of leads even when content isn't "performing" in terms of engagement.

Want to learn more about how to track leads from your marketing efforts? Read my latest blog post by heading here https://bit.ly/38e93I0 or to the link in my bio.

#businesscoach #solopreneurship #businesswomenlinkup
#entrepreneurship #fempreneur #mompreneur #femaleboss #businessanalysis #blackpreneur
#buildingempires #solopreneursociety #bossladystatus #ladypreneur #hersuccess #girlpreneur

One important thing I've learned from Clubhouse is

One important thing I've learned from Clubhouse is that EVERYONE is figuring it out. Even the people at the top that you feel inferior just being in the room with them are asking for advice and feedback.

I've seen people who have made millions of dollars asking questions about content. CONTENT! The thing that I do that I feel like everyone knows about and I'm just doing nothing special. You know that feeling, right?

That just goes to show how we ALL have something valuable to share. Success and money don't mean that you no longer have to learn. It means you're ALWAYS learning. It becomes second nature.

This is just one of the MANY gems I've picked up over on Clubhouse! And I know there are more to come. If you're looking to pick up some gems related to Social Media, my friend @syndeydelucchi and I are hosting a room tomorrow all about social media trends! Join us at 2pm on Clubhouse! DM Me for the link!

#clubhouse #clubhouseroom #businessmoves #bossladymindset #womaninbusiness #sheboss
#entrepreneurship #fempreneur #mompreneur #femaleboss #businesscoach #blackpreneur
#entrepreneurthing #bossup #bosschic #ownyourownbusiness

{LONG POST ALERT. TW: Mental Health/Anxiety This

{LONG POST ALERT. TW: Mental Health/Anxiety

This time of year is the absolute WORST for me. My anxiety peaks most likely due to the lack of sunlight. When I have heightened anxiety, my mind goes to a dark place. I am always my worst critic, but it's about 10x worse in the winter months.

I feel like giving up.
I feel like the biggest failure.
I feel so unmotivated and sad that it's hard to do basic stuff.

It's honestly not easy to deal with some days. Even the smallest things like picking an outfit or sending an email either send me into my head about how I will screw it up or feel like the most impossible task.

Plus at the same time, I'm using whatever leftover energy I have to hide it. From my coworkers, from my friends and family, even from myself.

Whew! This is not easy to talk about. But, let's get to the better stuff.

In 2020, I learned so much about my anxiety including what triggers me, how to better handle it, and better ways to cope.

Let me tell you, it's hard work! But, it's so necessary because I will not allow anything. Yes, I mean ANYTHING to get in my way. Especially not my own head. So, I had to decide to be serious about my mental health like I am my business.

I've dedicated more time to things like journaling, meditation, and even using a SAD light because I know it helps. Even when I don't want to because a fun part of anxiety is not wanting to help my anxiety.

{Continued in the comments}

Have you been hearing a lot about Clubhouse lately

Have you been hearing a lot about Clubhouse lately? This social media app is currently dominating and you need to be apart of it!

I know you're thinking not ANOTHER social media app. But as entrepreneurs, we're also social media marketers! Plus, I've seen people have a lot of business success on the app!

The best part about this app is that the focus is on providing value. You can consume and provide value and make some real connections! Here's some Clubhouse Lingo to know if you're just starting out!

🚶‍♀️Hallway - The home or "feed" where you see all the available rooms that you can join.

🏠Reset the Room - You can pop in and out of rooms at any time. So speakers will reset the room every once in a while where they introduce themselves and the topic of the room.

👮‍♀️Moderators - These are people who run the room and are able to mute people, allow people to speak, etc.

Speaking of value, I'm super excited to host a room with the awesome @sydneydelucchi! Next Tuesday 1/12 at 2:00 pm, we'll be having a conversation about 2021 Social Media Trends. Be sure to follow us and hit the bell to receive a notification when the room begins!

What do you think of Clubhouse so far?

#businesscoach #solopreneurship #businesswomenlinkup
#entrepreneurship #fempreneur #mompreneur #femaleboss #businessanalysis #blackpreneur
#buildingempires #solopreneursociety #bossladystatus #ladypreneur #hersuccess

Here’s a little #mondaymotivation for you! The f

Hello 2021!! 🎆 To ring in the New Year, To r

Hello 2021!! 🎆

To ring in the New Year,

To ring in the new year, we reflected on 2020, created 2021 vision /goals, then we celebrated a New Year with drinks and dancing (Luna was indifferent) 😹

I’ll admit that I’ve been in a funk these last few months because 2020 was 2020. But, doing this helped me appreciate the good things like spending more time with Brad and Luna, holiday celebrations with our parents, my business growing and so much more!

A great way to start the New Year! Happy New Year! 🙌🏾✨

#happynewyear #smallbusiness #socialmediamanager

Merry Christmas from my family to yours 🎄✨ #

Merry Christmas from my family to yours 🎄✨

#merrychristmas #christmas2020 #smallbusinessowner

Happy Monday! Today is your friendly reminder that

Happy Monday! Today is your friendly reminder that it’s okay to slow down right now. Lately I’ve been in planning and relaxation mode and less present on social media and the usual hustle. 2020 has definitely burned me out. So, I’m taking time for me so I can step back into 2021 ready! This is hard for me because I’m an ambitious person. But, as my coach @beingfeliciakelly said on our last call, we’re human! So allow yourself to be human! Sending you lots of love and wishing you happy holidays!

#businessowner #smallbusinesssupport #businesscoach #marketingstrategy #contentmarketing #explore

Happy Tuesday! If you need a little motivation thi

Happy Tuesday! If you need a little motivation this morning, watch this video! When we were in our apartment, I always said when we buy a house that I wanted a nice office if nothing else! I had cramped setups for way too long until the very office I manifested came to life!

Whatever dream you're manifesting, give it time, and never stop believing. Remember, you are destined for greatness!

#businesswoman #ceolife #socialmediamanager #marketingagency #womeninbusiness

As a small business owner, you instantly become ma

As a small business owner, you instantly become marketing analysts. You have to track trends, look at numbers, and decide what those numbers mean. Not always easy especially if numbers aren't your thing.

As always, I'm here to help. Here are some simple ways I track my marketing efforts to know where to invest my time and money.

Tracking Spreadsheet - Every month, I look at where I am on all my social media channels, website, email, etc. I track the numbers so I can see changes and trends each month.

Bit.ly - This tool has been the absolute best way I've tracked my performance. Every link I share is a shortened @bitly link. This allows me to track how many clicks I'm getting and from where.

Leads - Do you have no idea where your leads are coming from? That's not okay!!! Add a question on your intake form that asks how they found you. Invest in the places where you're getting your leads!

These tips will for sure help you with creating better content because you can be more strategic on your platforms, posts, and types of content.

Want to see my tracking spreadsheet? Send me a DM and I'll send a screenshot your way!

#businesswoman #ceolife #socialmediamanager #marketingagency #womeninbusiness

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